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  • Content marketing has become the secret weapon in a successful marketing strategy, with brands using different types of content to add value and grab their audience’s attention. It has become more important than ever to market with intent, using content and SEO to raise awareness, engage and convert. Conversion, in particular, is one of the biggest challenges for content marketing, but according to Curata, 74% of companies believe that their content marketing strategy helps them increase the quality and quantity of their leads. The rise of IoT and our constant connectivity to the online world through smartphones, wearables and social media have brought a wealth of new data. This serves as a great opportunity for marketers to understand what a modern consumer wants and how to include these findings in a content marketing strategy. Content marketing cannot be successful without data, as marketers risk guessing, rather than actually knowing, the habits of their target audience. A d..

    5 tips to create a data-driven content marketing strategy

    Content marketing has become the secret weapon in a successful marketing strategy, with brands using different types of content to add value and grab their audience’s attention. It has become more important than ever to market with intent, using content and SEO to raise awareness, engage and convert. Conversion, in particular, is one of the biggest challenges for content marketing, but according to Curata, 74% of companies believe that their content marketing strategy helps them increase the quality and quantity of their leads. The rise of IoT and our constant connectivity to the online world through smartphones, wearables and social media have brought a wealth of new data. This serves as a great opportunity for marketers to understand what a modern consumer wants and how to include these findings in a content marketing strategy. Content marketing cannot be successful without data, as marketers risk guessing, rather than actually knowing, the habits of their target audience. A d..
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  • UK foreign secretary Johnson spouting forth on Brexit again 8 Sept " That's what we are going to do" BoJo has spoken, but is anyone listening? - "rock solid confident" that Brexit minister Davis will get a deal with EU

    UK’s Johnson says Article 50 says exit talks must run in context of future ties

    UK foreign secretary Johnson spouting forth on Brexit again 8 Sept " That's what we are going to do" BoJo has spoken, but is anyone listening? - "rock solid confident" that Brexit minister Davis will get a deal with EU
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  • MEXICO CITY -- U.S. Commerce Secretary Wilbur Ross wants more than 70 percent of North American content in vehicles built in the United States, Canada and Mexico under a renegotiated NAFTA trade deal, the head of Canada's largest private sector union said on Friday. Jerry Dias, national president of Unifor, told reporters he suggested in a recent meeting with Ross that the level be raised to 70 percent from the current 62.5 percent, and that the U.S. commerce secretary suggested a "more aggressive" level. Ross has long advocated strengthening the rules of origin for the auto industry as a way to bring back automotive production from Asia and other non-NAFTA countries. Negotiations to revamp the North American Free Trade Agreement are in their second round this weekend in Mexico City, where rules of origin are expected to be discussed. U.S. negotiators, however, may not reveal specific rules of origin targets until later rounds, according to auto industry lobbyists. "In fairne..

    U.S. seeks NAFTA autos content above 70%

    MEXICO CITY -- U.S. Commerce Secretary Wilbur Ross wants more than 70 percent of North American content in vehicles built in the United States, Canada and Mexico under a renegotiated NAFTA trade deal, the head of Canada's largest private sector union said on Friday. Jerry Dias, national president of Unifor, told reporters he suggested in a recent meeting with Ross that the level be raised to 70 percent from the current 62.5 percent, and that the U.S. commerce secretary suggested a "more aggressive" level. Ross has long advocated strengthening the rules of origin for the auto industry as a way to bring back automotive production from Asia and other non-NAFTA countries. Negotiations to revamp the North American Free Trade Agreement are in their second round this weekend in Mexico City, where rules of origin are expected to be discussed. U.S. negotiators, however, may not reveal specific rules of origin targets until later rounds, according to auto industry lobbyists. "In fairne..
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  • Chelsea head coach Antonio Conte laughed off criticism from exiled striker Diego Costa on Friday. The 28-year-old Brazil-born Spain international signed for £32million from Atletico Madrid in July 2014, agreeing a five-year contract, and wishes to return to the Spanish capital.Speaking from his native Lagarto earlier this week, Costa criticised Chelsea and Conte, saying he was "not a criminal".The Italian responded with humour when addressing the media ahead of Sunday's Premier League clash with Tottenham at Wembley."It's great. I prefer to laugh," Conte said."I can tell you that everyone who was in Chelsea knows very well what happened last season with Diego. It's funny, this interview."Costa on Friday pleaded with Chelsea to lower their asking price to allow him to return to Atletico.Costa claims he was told he was not wanted by a text message sent by Conte during the off-season.But the Blues insist it was decided in January, with the striker and his agent, Jo..

    Chelsea head coach Antonio Conte laughs off criticism from Diego Costa

    Chelsea head coach Antonio Conte laughed off criticism from exiled striker Diego Costa on Friday. The 28-year-old Brazil-born Spain international signed for £32million from Atletico Madrid in July 2014, agreeing a five-year contract, and wishes to return to the Spanish capital.Speaking from his native Lagarto earlier this week, Costa criticised Chelsea and Conte, saying he was "not a criminal".The Italian responded with humour when addressing the media ahead of Sunday's Premier League clash with Tottenham at Wembley."It's great. I prefer to laugh," Conte said."I can tell you that everyone who was in Chelsea knows very well what happened last season with Diego. It's funny, this interview."Costa on Friday pleaded with Chelsea to lower their asking price to allow him to return to Atletico.Costa claims he was told he was not wanted by a text message sent by Conte during the off-season.But the Blues insist it was decided in January, with the striker and his agent, Jo..
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  • Link-building is a tried and tested SEO tactic, and although there are a number of dubious ways to go about it, at base developing a strong link-building strategy is a smart and very necessary way to get your site ranked above your competitors. This is particularly true of local SEO, where a few savvy tactics for building links and relationships with other local businesses can give you a huge visibility boost in local search. According to the 2017 Local Search Ranking Factors, inbound links are the most important ranking signal. But if you’ve run through all the usual methods of getting inbound links, what can you do to give your site – or your client’s site – a leg up in search? At Brighton SEO last Friday, master of local SEO Greg Grifford shared some “righteous” tips for a kickass link-building strategy, in his signature flurry of slides and movie references – this time to 80s movies. How link-building differs in local SEO With local small businesses, said Gifford, you have t..

    How to create a kickass link-building strategy for local SEO

    Link-building is a tried and tested SEO tactic, and although there are a number of dubious ways to go about it, at base developing a strong link-building strategy is a smart and very necessary way to get your site ranked above your competitors. This is particularly true of local SEO, where a few savvy tactics for building links and relationships with other local businesses can give you a huge visibility boost in local search. According to the 2017 Local Search Ranking Factors, inbound links are the most important ranking signal. But if you’ve run through all the usual methods of getting inbound links, what can you do to give your site – or your client’s site – a leg up in search? At Brighton SEO last Friday, master of local SEO Greg Grifford shared some “righteous” tips for a kickass link-building strategy, in his signature flurry of slides and movie references – this time to 80s movies. How link-building differs in local SEO With local small businesses, said Gifford, you have t..
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  • Website builders are a perfect solution for individuals and small businesses to start a website without hiring a developer. The problem is finding the best website builder can be tricky for beginners. With so many website builders out there, how do you know which is the right solution for you? In this article, we’ll help you choose the best website builder by going over the pros and cons of the most popular options. We will be comparing the following website builders in this article. If you are interested in a particular website builder, then just click on the name to skip ahead. WordPress.org Sitebuilder.com Wix BoldGrid Shopify Weebly Squarespace iPage Website Builder GoDaddy Website Builder WordPress.com Webs.com Choosing the Best Website Builder — What to Look for? Before comparing the top website builders, we recommend that you write down what you want to do with your website? What are your goals and what features would you like to see on your website. For example, you can w..

    How to Choose the Best Website Builder in 2017 (Compared)

    Website builders are a perfect solution for individuals and small businesses to start a website without hiring a developer. The problem is finding the best website builder can be tricky for beginners. With so many website builders out there, how do you know which is the right solution for you? In this article, we’ll help you choose the best website builder by going over the pros and cons of the most popular options. We will be comparing the following website builders in this article. If you are interested in a particular website builder, then just click on the name to skip ahead. WordPress.org Sitebuilder.com Wix BoldGrid Shopify Weebly Squarespace iPage Website Builder GoDaddy Website Builder WordPress.com Webs.com Choosing the Best Website Builder — What to Look for? Before comparing the top website builders, we recommend that you write down what you want to do with your website? What are your goals and what features would you like to see on your website. For example, you can w..
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  • Apple on Tuesday rolled out iOS 11, watchOS 4, and tvOS 11 worldwide for its products. While we've already covered everything new about the iOS 11 and how iPhone, iPad, and iPod touch users can download it, we now take a look at what's new with the newest OS versions for the Apple Watch and the Apple TV.What's new with watchOS 4Coming to watchOS 4 for Apple Watch first, the new update brings a bunch of new additions and enhancements, the highlight of them being the integration of Siri. With the new update, Apple Watch owners will now be able to use Apple's voice assistant directly through the wearable. This will come particularly in handy for when Apple Watch Series 3 becomes available as users will be able to make calls and stream Apple Music by simply commanding Siri to do so. Apart from this, the new update brings three new watch faces including Toy Story and a Siri watch face that features a proactive timeline that will show new and relevant information as the ..

    Apple Releases watchOS 4, tvOS 11: Here’s What’s New and How to Download

    Apple on Tuesday rolled out iOS 11, watchOS 4, and tvOS 11 worldwide for its products. While we've already covered everything new about the iOS 11 and how iPhone, iPad, and iPod touch users can download it, we now take a look at what's new with the newest OS versions for the Apple Watch and the Apple TV.What's new with watchOS 4Coming to watchOS 4 for Apple Watch first, the new update brings a bunch of new additions and enhancements, the highlight of them being the integration of Siri. With the new update, Apple Watch owners will now be able to use Apple's voice assistant directly through the wearable. This will come particularly in handy for when Apple Watch Series 3 becomes available as users will be able to make calls and stream Apple Music by simply commanding Siri to do so. Apart from this, the new update brings three new watch faces including Toy Story and a Siri watch face that features a proactive timeline that will show new and relevant information as the ..
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  • Amazon has kicked off its Great Indian Festival sale this afternoon with special early access to its Prime subscribers. The Amazon sale will be open to everyone else at midnight. Select deals have gone live for Prime members, and we've picked out some of the best deals in smartwatches, smartphones, big-screen TVs and more. Most Amazon sale offers on mobile phones, of course, will become available on Thursday only. Apart from the flat discounts, you can also get an additional 10% cashback on HDFC Bank credit and debit card payments, subject to a maximum cashback of Rs. 4,500 per card on a minimum order of Rs. 5,000. The cashback will be credited to your account by 24 December 2017.You can also pay using your Amazon Pay Balance. Amazon is offering cashback on select large appliances up to Rs. 4,000 for Prime subscribers. If you buy an LED TV, refrigerator or a washing machine that includes the offer, you'll be eligible to receive up to Rs. 4,000 in cashback if you pay with you..

    Amazon Great Indian Festival Sale Live for Amazon Prime Members: The Best Deals on Offer

    Amazon has kicked off its Great Indian Festival sale this afternoon with special early access to its Prime subscribers. The Amazon sale will be open to everyone else at midnight. Select deals have gone live for Prime members, and we've picked out some of the best deals in smartwatches, smartphones, big-screen TVs and more. Most Amazon sale offers on mobile phones, of course, will become available on Thursday only. Apart from the flat discounts, you can also get an additional 10% cashback on HDFC Bank credit and debit card payments, subject to a maximum cashback of Rs. 4,500 per card on a minimum order of Rs. 5,000. The cashback will be credited to your account by 24 December 2017.You can also pay using your Amazon Pay Balance. Amazon is offering cashback on select large appliances up to Rs. 4,000 for Prime subscribers. If you buy an LED TV, refrigerator or a washing machine that includes the offer, you'll be eligible to receive up to Rs. 4,000 in cashback if you pay with you..
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  • Burton manager Nigel Clough will try to cause a Carabao Cup upset at Jose Mourinho's Manchester United on Wednesday when he faces a manager who reminds him of his father Brian. United are the defending champions after Mourinho equalled Sir Alex Ferguson and Brian Clough's record by winning a fourth League Cup title against Southampton at Wembley in February.His quest to lift the trophy for a fifth time begins against Clough Junior's Brewers, and the Burton manager believes his opponents will be guided by a man that shares many of the characteristics his own father had. "I think just the way they go about it and the way that they deal with things in such a no-nonsense manner," he said."It's black or it's white and that's it. If a player does the job for him, he has him in, and if he doesn't, that's it."I think they look at things in very similar ways in that department."I think the way he (Mourinho) deals with the press and the media, there ..

    Nigel Clough: Jose Mourinho’s ‘no-nonsense’ manner similar to my father

    Burton manager Nigel Clough will try to cause a Carabao Cup upset at Jose Mourinho's Manchester United on Wednesday when he faces a manager who reminds him of his father Brian. United are the defending champions after Mourinho equalled Sir Alex Ferguson and Brian Clough's record by winning a fourth League Cup title against Southampton at Wembley in February.His quest to lift the trophy for a fifth time begins against Clough Junior's Brewers, and the Burton manager believes his opponents will be guided by a man that shares many of the characteristics his own father had. "I think just the way they go about it and the way that they deal with things in such a no-nonsense manner," he said."It's black or it's white and that's it. If a player does the job for him, he has him in, and if he doesn't, that's it."I think they look at things in very similar ways in that department."I think the way he (Mourinho) deals with the press and the media, there ..
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  • The Flipkart sale has officially started, with deals on TVs, smartwatches, etc, while consumers will have to wait another day to check out the Amazon Great Indian Festival sale offers - unless you use Prime; for Prime members, the Amazon sale offers will become available on September 20 starting 12pm IST. Most mobile phone deals in Amazon sale will go live on September 21 only, the same day as the Flipkart. While you can already check out the best Flipkart sale deals, its arch rival is not too far behind either as several Amazon sale deals have been announced too, giving us a better look at what to expect from the sale.Amazon Unveils 'Buy Now, Pay Next Year' Ahead of Great Indian Festival SaleAmazon sale offers on mobilesFirst up are the Amazon sale deals on mobile phones. For Prime members only, the e-commerce brand will host a sale of the popular Xiaomi Redmi 4 and Redmi 4A smartphones on September 20. The newly announced 32GB variant of Mi Max 2 and HP Sprocket Printer w..

    Amazon Sale Offers: Up to 40 Percent Off on Mobiles, 160 Exclusive Phones

    The Flipkart sale has officially started, with deals on TVs, smartwatches, etc, while consumers will have to wait another day to check out the Amazon Great Indian Festival sale offers - unless you use Prime; for Prime members, the Amazon sale offers will become available on September 20 starting 12pm IST. Most mobile phone deals in Amazon sale will go live on September 21 only, the same day as the Flipkart. While you can already check out the best Flipkart sale deals, its arch rival is not too far behind either as several Amazon sale deals have been announced too, giving us a better look at what to expect from the sale.Amazon Unveils 'Buy Now, Pay Next Year' Ahead of Great Indian Festival SaleAmazon sale offers on mobilesFirst up are the Amazon sale deals on mobile phones. For Prime members only, the e-commerce brand will host a sale of the popular Xiaomi Redmi 4 and Redmi 4A smartphones on September 20. The newly announced 32GB variant of Mi Max 2 and HP Sprocket Printer w..
    Read More